It starts as kids when bikes set us free to explore the edges of our neighborhood.
It continues into adulthood when weekend rides set our minds free from work and worry.
It’s the reason why still today bikes are at the heart of everything we do.
SaraChris
Headquartered in an old farmhouse and hand-assembled just around back.
Nearly all of our products are assembled under our watchful eye right here in Madison.
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Bike Racks
Indoor Bike Trainers
Power Meters
Cycling Infrastructure
